Author: Isha Bharti
Why Post-Purchase Behaviour Matters & How Businesses Can Improve It in 2025

Why Post-Purchase Behaviour Matters & How Businesses Can Improve It in 2025

In the world of e-commerce, what happens after a sale can be just as crucial as what happens before it. This stage is known as post-purchase behaviour, and it plays a pivotal role in shaping a customer’s long-term relationship with a brand. A smooth, supportive experience after a purchase can encourage repeat orders and positive

Air vs Surface Shipping: Which Mode is Best for Your D2C Business in 2025

Air vs Surface Shipping: Which Mode is Best for Your D2C Business in 2025

In today’s fast-paced world of D2C brands and growing eCommerce businesses, shipping is more than just moving parcels—it’s about cost-efficiency, delivery speed, and customer experience. Choosing the right shipping mode can make a huge difference in your brand’s profitability. In this guide, we break down air vs surface shipping, comparing air freight shipping cost with

How to Register on Fship: A Step-by-Step Guide for New Users

How to Register on Fship: A Step-by-Step Guide for New Users

Welcome to Fship—your all-in-one logistics and shipping solution designed for e-commerce sellers, D2C brands, and individual entrepreneurs. This guide will walk you through how to register on Fship and start your journey with ease. Step 1: Visit the Fship Website To begin, open your browser and go to www.fship.in. Once on the homepage, look at

Consignor vs Consignee: What Every eCommerce Seller Should Know?

Consignor vs Consignee: What Every eCommerce Seller Should Know?

When it comes to ecommerce shipping and logistics, understanding the roles of consignor and consignee is non-negotiable. These two parties are the backbone of any consignment-based shipping model. Yet, many growing D2C brands and even experienced sellers still mix them up. If you’re managing inventory, scaling to new markets, or simply shipping products across the